Projected USD 1.96 Million Loss Forces Roger Federer and Laver Cup to Punish Fans With Exorbitant Ticket Prices
As the tennis world shifts its focus away from the US Open, all eyes are now on the next big event: the Laver Cup. Fans are buzzing with excitement, eager to see top players once again in action, but there’s a twist in the tale this time—one that’s not sitting well with everyone. While the Laver Cup has solidified its place as one of the sport’s most prestigious tournaments, it seems the organizers may have thrown an unexpected curveball at tennis enthusiasts: a significant price hike. Yes, you heard that right! Ticket prices have skyrocketed, and it’s raising eyebrows across the tennis community.
Founded by Roger Federer in 2017, the Laver Cup pits six players from Europe to compete against six of their counterparts from all around the globe. It has been a spectacle for tennis enthusiasts over the years. With this year’s edition of the tournament all set to begin on September 20th, the fans must be eyeing to catch the live action at the Uber Arena in Berlin. But a massive price rise of price in tickets seems to hold them back.
In a post shared by an X user, it has been claimed that the tournament is witnessing sensational loss. While the 2023 edition of the tournament witnessed a loss of £1.8($2.35) million, the upcoming edition is also expected to make similar losses of £1.5($1.96) million. The major factor behind these losses is the reduction in the number of tickets sold for the tournament, which can be attributed to the high price.
The tournament is witnessing immense prices for tickets, with some of them costing as high as €4,420, which is close to $4870. The starting prices for some of the tickets are also placed at $300, thereby increasing the trouble for the fans. These prices are far more than many other tournaments, including the recently concluded US Open, where even the seats closer to the courts were priced at $1500. Meanwhile, there can be other reasons that can be attributed to the losses as well
The 2022 edition witnessed Roger Federer, Novak Djokovic, as well as Rafael Nadal, competing in the event. Besides, it was also the final tournament for Federer. Hence, the audience turnout was immense, with the organizers making a profit of around $5M. But the following year witnessed the absence of all three legendary players, thereby leading to a dip in the audience. It would be interesting to see if the actual turnout can prove the predictions wrong and help the organizers gain some immense profit. But despite the adversities, the tournament has remained important for many players, including the likes of Federer.
